Sales Strategies For Senior Salespeople
C-Level Sales Strategy
Advanced Sales Call Strategy
News and Press Coverage
About Steve W. Martin
Reviews and Purchase Books
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www.SteveWMartin.com

Sales Organization Study

Harvard Business School Recommends Reading

Advanced Sales Call Strategies for Senior Salespeople

 

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C-Level Sales Strategy

C-Level Sales Strategies for Senior Salespeople to win Complex Accounts

 

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The Art and Science of
Complex Sales

Heavy Hitter Selling: How Successful Salespeople Use Language and Intuition to Persuade Customers to Buy The Prequel to Heavy Hitter Sales Wisdom!

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Enterprise Sales Strategy For Senior Salespeople

Heavy Hitter Sales Wisdom: Proven Sales Warfare Strategies to Win Large Complex Accounts

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C-Level Sales Strategy
You Must Convince C-Level Executives to Buy
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Advanced Sales Call Strategies
For Senior Salespeople
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News and Press Coverage

Heavy Hitter in the News…

Harvard Business Review - Why Sales Organizations FAIL
Harvard Business Review - THE 12 SALES METRICS THAT MATTER MOST
CRM Magazine – More Companies Embrace Inside Sales
Marketing Charts – Sales Leaders Confirm Shift to Inside Sales
American Training Society – Report Offers Sales Strategies Insights
Harvard Business Review - The Trend That is Changing Sales
Sales Journal – How to Select a Sales Meeting Speaker
Harvard Business Review - The Seven Types of Sales Managers
Social Driver - Steve Martin Interview - How Digital Agencies Can Increase Sales
Sales Journal - The Truth About 50+ Year Old Salespeople
Harvard Business Review - Research: How Sensory Information Influences Pricing Information
YesWare – Why Your Sales Team Needs Sales Linguistics
Sales Journal – The Truth About 50+ Year Old Salespeople
Harvard Business Review – Why Customers Don’t Buy
Sales Journal – The Truth About 50+ Year Old Salespeople
Harvard Business Review – How Top Salespeople Use LinkedIn to Sell More
Harvard Business Review – Is Your Sales Organization Good or Great?
Harvard Business Review – Top Reasons Salespeople Lose Deals
Sales Journal – Are You A Contagious Salesperson?
SandHill.com – The Top 20 Technology Companies to Sell
Media Sales Today – Why You Lost the Sale
USC Marshall News – Marshall Makes it Mark at Sales Competition
Harvard Business Review – Top 10 B2B Sales Trends for 2013
USC Marshall News – USC Professor Studies Sales Personalities
The Conference Board – Elevator Pitch to Win the Business
Addicted to Success – 15 Classic Leadership Books You Should Read
Open View Partners – Tips For Your Elevator Pitch
Harvard Business Review – Win the Business with this Elevator Pitch
Harvard Business Review – Understanding the 5 Types of Sales Coaches
Harvard Business Review – What’s Wrong With Your Sales Training Program
Harvard Business Review – Handling Customers’ Toughest Questions
Media Sales Today – The Salesperson’s Mind
Sales Journal – 7 Fascinating Facts About A Salesperson’s Mind
Media Sales Today – Do You Have Dominance to Close?
Harvard Business Review – Are you A Closer? Take the Test
Think Sales Magazine – How to Become a Master of Persuasion
Soldlab Magazine – If Sigmund Freud Was Your Sales Manager
Sales Journal – Why Did I Lose? Six Win-Loss Analysis Questions
Openview Partners – Surefire Sales Linguistics for Closing
Media Sales Today – Top Sales Trends for 2012
Harvard Business Review - How to Close the Sales Call
Entrepreneur Magazine – The Seven Secrets of Resilience
Sales Journal – If Sigmund Freud Was Your Sales Manager
Sand Hill – Personality Study of Top Technology Salespeople
USC Marshall School of Business – USC Wins MIT Sales Contest
Social Salesperson – If Sigmund Freud was Your Sales Manager
Selling Power Magazine – Salespeople Should Walk Softly
Soldlab – Personality Study of Top Salespeople
Arab News – Saudi Airlines Customer Orientation
Harvard Business Review – Are Top Salespeople Born or Made?
Smart Company – How to be a Great Seller When Not in Sales
Openview Partners – IT Sales Strategy: The Four Types of Buyers
Harvard Business Review – Seven Personality Traits of Top Salespeople
Wall Street Journal – 7 Key Personality Traits of Top Salespeople
CEO.COM – Seven Personality Traits of Top Salespeople
eHow Money – Sales Management Styles
SoldLab Magazine – 5 Truths About Selling to The C-Level
Sales Journal – How to Ruin A National Sales Meeting
Openview Labs – Pitching the C-level Without Striking Out
IT Sales Blog – How You Say It is More Important
Harvard Business Review – End the Sales & Marketing War
Oracle Software Sales Insights – 5 Truths about C-Level Selling
Media Sales Today – Best Sales Article of 2010
Business Pundit – Business Blogs of 2010
Harvard Business Review – Persuasion Tactics of Great Salespeople
Proteus Marketing – Top B2B Blogs and Web Sites
Media Sales Today - Watch Your Words
Technical Copy writer – Cowcatchers from the Great Communicator
Sales Machine – Listen to the Customer at All Levels
IT Sales Blog – How You Say It is Important!
Harvard Business Review – How to Hire a VP of Sales
Harvard Business Review – 7 Deadly Sins of Salespeople
Modern B2B Marketing - 10 B2B Sales Blogs You Cannot Afford to Miss!
Openview Venture Partners – 5 C-Level Sales Truths
Technical Copywriter – Cowcatchers from the Great Communicator
Sales Machine – Ten Seconds to Better Rapport
About Leads - Heavy Hitter Sales Blog Ranked #1
Media Sales Today – Sales Catchphrases and Sayings
Customer Collective – The Truth About Older Salespeople
Blogs.com - Top Ten Popular Sales Blogs
Sales Journal – Favorite Sales Manager Sayings and Cliches
Follow The Lead - The Ego That Lurks Behind Every Purchase
Sales Staffing Star - Seven Deadly Sins of Salespeople
Sales Jam – Sales Event of the Year to Feature Steve Martin
Sterling Hoffman Newsletter – The Six Real Reasons to Fire Your VP of Sales
800 CEO READ - Heavy Hitter Sales Psychology
Software Sales Journal – Six Deadly sins of software salespeople
Staffing Star - Sales Linguistics:The 7 Languages C-Level Executives Speak
Marketing.com – 7 Marketing Sites to Help You Make Better Decisions
Sales 2.0 - Persistence
SalesMachine – Win Your Own Success Library!
B2B Sales Blog Zoominfo – Steve W. Martin Interview
Reuters – B2B Sales Leadership Series
The Sales Club – 7 Strategies for Underdog Sales Reps
BusinessWeek.com – Jumping Sales Revenue
Crush It Daily – Sales Under Dog?
Business Strategies – Top 10 Annual Sales Meeting Locations Ideas
Media Sales Today – Why Selling is Like Indy Racing
Sales Journal – Why Are You in Sales? The Surprising Truth
Business Strategies – Top 10 Sales Meeting Location Ideas
High Tech Marketing – Sales Powerpoint: Earn the Right
Heavy Hitter Sales Blog Ranked  #1 on Top 100 Sales Blog
Sales Journal – The Truth about Older (50+) Salespeople
Sales Link: Selling in a Recession (Einstein, Insanity, & You)
Sales Journal – Selling in a Recession
Sales Journal - The Truth about Older (50+) Salespeople
Sales Link: Selling in a Recession (Einstein, Insanity, & You)
Sales Journal - Selling in a Recession

Sales and Marketing Magazine - A Neurolinguistic Sales Lesson: Auditory Obama Versus Kinesthetic McCain
Eye on Sales - Seven Deadly Sins of Salespeople
Sales and Marketing Management Magazine - Five Annual Sales Meeting Ideas
Software Sales Journal - Sales Strategies from the Presidential Campaign
Salesmarks - Understanding Your Sales Manager
Construction Development - Sales Communication Skills
Small Business Center - Select a Sales Kickoff Theme
Sales Strategy - The Top 10 Sales Mistakes
Sales Machine -Sales Success Quotient with Steve Martin
Sand Hill Software News - Selling Software in a Recession
Sales and Marketing Management Magazine - The Best Recession Sales Strategy
Software 2008 Conference - Selling to the CIO
Meeting Masters – How to Select A Keynote Speaker
All Business – Change Your Corporate Presentation
Software Sales Journal - Four types of IT Department Buyers
Sales Motivation - Top Five Sales Kickoff Meeting Mistakes
Managesmarter - Heavy Hitter Sales Wisdom Book Review
Presentations Magazine - How to Select a Sales Kickoff Theme
Sales and Marketing Management Magazine - Be A Sales Champion: Lessons from USC Football
Sales and Marketing Management Magazine - Legendary Coach's Advice for Salespeople
MindManager Newsletter - Steve Martin's Heavy Hitter Interview
Sand Hill Newsletter - Software CEO Advice
Sales Motivation - Why Sales and Marketing are at War
Score More Sales - Top Books for Salespeople
Incentive Magazine - The Winners, Losers, and "Buzz Kill"
Salesopedia - Sales Warfare Strategies Podcast
Selling Power Magazine - Sales Warfare Strategies Interview
Sales and Marketing Management Magazine - The Winner, Losers, and "Buzz Kill"
Selling Power Magazine - The Heavy Hitter Selling Interview
SandHill.com - Mandatory Reading for Hi-Tech Sales
Destination CRM Magazine - Required Reading: Proven Sales Strategies
Business Summaries - Heavy Hitter Sales Wisdom Review
Reuters- All Salespeople Must Perform 3 Roles
Sales and Marketing Management Magazine - Seven Deadly Sins of Salespeople
Sales and Marketing Management - Logos, Pathos, and Ethos
Speak to Lead - How Ronald Reagan Crafted a Message
Selling Power Magazine - WWRD
Software Sales Journal - Heavy Hitter Sales Intuition
Sales and Marketing Management Magazine - The Persuasion of Ronald Reagan
Sales Rep Radio –  Steve Martin Interview
Software Sales Journal -  How Sales Intuition Works
Real World Selling Radio - How to Cope with Losing (Podcast)
Real World Selling Radio – You Are a Metaphor! (Podcast)
Selling Power Magazine Live – Take Out the Enemy
Duct Tape Marketing – What Would General Patton do?
Sales and Marketing Magazine - Manage Smarter
Harvard Business School- Finding the Right Words
Sales Practice – The Reality of Selling Today
CRM Magazine –Required Reading: Other Page Turners
All Business – Sales Coach
The Words We Use Really Matter
Howard Newsletter Book Review
Harvard Business School Recommends Heavy Hitter Selling
Business Digest Magazine – The Science of Heavy Hitters
Selling Power Magazine - The Persuasion of Ronald Reagan & Bill Clinton
Yahoo - Revolutionary New Sales Philosophy Sells Out
SoftwareCEO - How to Find Your First Heavy Hitter Sales Rep
Wall Street Journal Interview
Selling Power Magazine - How to Cope with Losing
Salesrep Radio Interview
Orange County Register – Useful Books to Start the New Year
Selling Power Magazine Interview – “How to be A Heavy Hitter”
Software Sales Journal - Sales Strategies to Defeat Goliaths
SandHill.com - How Chimps can beat Gorillas
Sales and Marketing Management - The Pitch
Prospecting Professor – 2 nd Place is the Worst Place to Be
New Book by Sales Veteran Causes Sales Sensation

Story of Informix in the News…

American Bar Association Review
SandHill.com - Another Tech CEO Pleads Guilty
Sterling Hoffman Newsletter - Silicon Valley CEO Failure
National Investor Relations Institute Book Review
InformationAge Magazine Book Review
Optimize Magazine - Death of a Software Company
Silicon Valley Watcher - Software Industry’s Dirty Secret
InformationWeek - Honesty, Integrity & King Kong
New Book Creates Controversy
Optimize Magazine - Why Crossing the Chasm Matters
CNET- High-tech Megamergers:Still make Sense?
Sterling Hoffman Newsletter - What Every CEO Can Learn from
Informix's Failed Acquisitions

Venture Chronicles Book Review
San Francisco Chronicle - Larry Ellison’s Legal Woes
Software CEO - How the Mighty Have Fallen
SandHill.com - Inside Informix Software’s Demise
Oracle Alumni Network - An Industry Must Read
Best Business Books
“Thoughtful and Balanced”
DB2 Magazine - “Highly Recommended!”
Is It The Real Story?

 
 
 
 
 
 
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